Add Some Writing on My Original Report

Paper, Order, or Assignment Requirements


I have designed a website and I wrote about 10000 words for report explaining the design I did.
the supervisor gave me a feedback saying that I should write extra.
the feedback is (With regard to feedback on your report I think there is some way to go. The problem ought to be set in a computational sense and there should be options for solution with some original thinking. Your report reads only as an implementation report: Try and think of ways to make the app more innovative and address the marking scheme).

so basically what I need is to use the feedback to add some writing for my report to achieve high marks .

the website is about English premier league which is football 

also , can you please add some references.